Branding

A successful ecommerce venture needs a strong and successful brand people can connect and identify with. User experience, static and animated design, colors and logo, and copy that speaks to them – we combine it all to give your ecommerce site a personality with the same heart rate as your customers, so they feel like they've found just what they're looking for.

We keep a close eye on the two things that matter in ecommerce branding: how good the experience with your brand is and how far the brand awareness will stretch. We call it radiant experience – once ‘enlightened’ with right brand identity and the brand promise is kept, people will then ‘radiate’ about the brand throughout their environment. Branding-wise we make our solutions shine like a star.

More and more brands expand to the Web these days, often struggling hard to adapt to this new environment. We develop brand identities and attributes bearing in mind that the Web is where it will live and prosper, with mobile, handheld and other interactive applications as other residences where it should also feel warm and fuzzy. From distinctive colors and logos to business cards and POS materials, we offer full-scale online branding services that extends offline and involves Consumers, Products and Services, Markets, and Business Model research.

Our Branding Services in a nutshell:

• Brand Identity - we develop brand strategy and positioning and put them at the core of seamless brand experience from web to offline and mobile
• Branding campaigns - we will support your branding efforts with everything you need from web design, printed materials, folders and brochures to naming, logo and visuals
• Online and offline branding - we will work on printed catalog, physical store design and ecommerce online experiences for seamless brand integration and consistency

SysIQ is a white glove service for your brand; we know how to take care and enhance logo and visual style and use them as the inspiration for your new website design. Whether you already have a successful brand or you're in the process of building one, we're ready to seamlessly integrate it into the world of ecommerce. Check out WHWC screenshots on the right – aside from technology advancements, we reinvented their logo and revamped the color palette to add class and special wine cellar flair.