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Search Engine Optimization

  • Approach

  • Keyword
    Research

  • On-Site
    Optimization

  • Technical
    Optimization

  • SEO Audit

Search engines are the portals through which a customers will be entering your online store. Customers who find you through a search engine are more likely to make a purchase than those who arrive at your site through other means. SysIQ has a proven track record of Search Engine Optimization projects for ecommerce websites that will help you achieve higher SEO rankings and drive organic search engine traffic to your ecommerce store. SysIQ has increased the online visibility and index saturation for multiple retail clients, with even the most competitive keywords leading to first page results. The ability to drive long-tail traffic, while at the same time competing for most sought after keywords, gives our clients a substantial advantage.

SysIQ SEO services
  • On-site content and link structure optimization
  • SEO copywriting
  • Link building (content development and distribution, link baiting, social bookmarking, press release writing and distribution)
  • Website goals and conversion rate analysis and recommendations
  • Keyword ranking and SEO performance reports
  • Technical SEO optimization (search engine friendly URLs, analytics setup, sitemaps creation and submission etc.)

At SysIQ we understand the importance of organic, targeted search engine traffic to your ecommerce website and we are experienced SEO experts that can help you reach your business goals. You will receive monthly SEO reports detailing and analyzing your site's ranking for your high value keywords, across the major search engines.

Keyword research is one of the most important SEO activities. Keyword research provides an understanding of your customers and insights into their buying motives for any product you offer. Discover current search trends and market conditions related to your products and produce content that perfectly matches your customers' expectations. SysIQ's SEO experts know how to conduct keyword research using the best tools on the market and analyze that data to make it actionable. SysIQ can:

  • Determine keyword competition and analyze popularity
  • Identify most relevant short and long term keywords according to your targeting audience
  • Research and create keyword groups for your PPC campaigns
  • Provide continuous monitoring and analysis with monthly keyword ranking reports

With our help your ecommerce website will be targeting high value keywords and generating qualified traffic, and more checkouts.

There are hundreds of small factors that influence search results ranking. SysIQ will take care of the little details that can deliver a big impact on the quality and volume of the organic traffic:

  • HTML tags
  • Body tags
  • Internal link structure optimization
  • Keyword research and content optimization

SysIQ uses only white hat SEO techniques, no keyword stuffing, spamdexing or any other grey and black hat SEO techniques. With on-page SEO optimization SysIQ will make your website pages search engine friendly and easier to index, bringing more targeted organic search engine traffic.

SysIQ's SEO experts will help you deal with complicated technical difficulties your ecommerce store might be experiencing, be it redirects, domain errors, search engine friendly urls or the setup of analytics and reporting:

  • Session IDs and cookie issues
  • 301 redirect setup and troubleshooting
  • Google Analytics installation and customization (including ecommerce transaction and event tracking)
  • Google and Bing Webmaster Tools submission and verification
  • URL issues (dynamic URL rewriting, query strings etc.)
  • Robots.txt creation and optimization
  • Sitemap creation and submission
  • Custom error (404) page creation
  • Canonical URLs and duplicate content issues
  • Flash content optimization

Whether you have an in-house SEO team, or using third party SEO services, an SEO audit by SysIQ will provide valuable insights on your SEO strategy and areas for immediate improvement. When conducting SEO audit we take into account the following criteria:

Website accessibility
  • Pages indexed by search engines and indexing issues
  • Sitemap and robots.txt
  • Flash and JavaScript content
  • Navigation and site architecture analysis
  • Image optimization
  • Redirects
  • Duplicate content
  • 404 errors
  • Website performance
Content and keywords
  • Content analysis
  • Keyword usage and on-site optimization
  • Currently targeted keyword ranking
  • Competition
  • Use of meta tags
Link analysis
  • Inbound links
  • Domain variety
  • Links’ anchor text
  • Directory listings
  • Popular content analysis
  • Social media activity
 
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