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Using PPC Campaigns to Increase Site Traffic and Maximize ROI

Author: Chris Kullar

Optimizing PPC campaigns means the marketer has to judiciously balance growing the number of site visitors with the effective purchase of keywords to ensure that ROI does not drop in response to an increase in traffic.

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September 27-29
Gaylord Texan Resort and Convention Center
Grapevine, Texas

 SysIQ will be atending annual summit ecommerce exhibition and conference 2010. The Shop.org Annual Summit 2010 brings together a diverse group of online and multi-channel retail and ecommerce professionals with variety of backgrounds and experience. The agenda for the Annual Shop.org Summit reflects this diversity with interesting keynote addresses, tactical and strategic afternoon breakout sessions, themed roundtable discussions, individual website tutorials, and plenty of networking opportunities for retailers, technology enthusiasts and ecommerce solution providers and integrators. Content was designed in a way so that the to provide members with specific action items and best practices to become more successful with meeting business goals.

Keynote speakers to include:

Glen Senk, Director and CEO Urban Outfitters Inc. and 
Mitch Joel, author, blogger, new media expert

New Improved Interactive Online Boot Camp on September 27th

Return of two favorites from last year’s Annual Summit:
The Doctor Is In individual website critiques and 
40+ Things You Can Do To Make More Money Next Week.

Afternoon Breakout Sessions
Focusing on specific tactics and strategies that can help you improve your online business.

Interactive Roundtables
Always an attendee favorite.

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